My Promise to you
While I’m no Nostradamus nor do I have a crystal ball, I can promise you great copy at a fair price. Hello, I am Gerald Winik, and I am eager to start helping you by researching your targeted audience, using all the right language and tone of voice, include the right keywords, phrases, and structure to create you useful, re-usable deliverable that will work while you work on other matters.
Enlarge my most important benefit
You should know, I have a pretty extensive background in business, sales, and marketing. I also understand essential concepts, workflows, and customer lifecycles. With this experience, I can write you convincing copy using the same methods similar to those I used door to door.
This means, I’ll discover your product or service features, benefits, and unique selling points. And finally, I will confidently write enough to voice opinions and ideas and convert your readers into paying customers.
Tell the reader specifically what they will get.
If you ask me, copywriting is selling, it’s a modified form of selling, but in essence, it’s the same. So are the basic techniques, common to both selling and copywriting.
Both a salesman and copywriter create clear, compelling copy to sell products, educate and engage consumers, using persuasive writing on websites, blog posts, product descriptions, email blasts, banner advertising, annual reports, newsletters, white papers, PSAs, social media platforms, including Twitter, Facebook, Instagram, and beyond to present your products and services.
Back up statements with proof and endorsements
By now you might be wondering how I will give you ROI with my copy or you’ll want to see my conversion rates from past projects.
After all, why would anyone risk spending good money on my copy when I can’t guarantee you an outcome?
What happens if we put our heart and soul into this campaign together, but it simply doesn’t work?
Why would you hire me?, as the saying goes: ‘Cheap copy is the most expensive mistake you will make.
These are all understandable questions from any point of view.
And as far as giving you a guarantee on conversion rates or ROI, I cannot. My job is to write and to make that writing as strong as possible.
The best copy in the world will not sell alone, you’ll still need to have a good product, an effective website, drive marketing campaigns, drive traffic, and provide good service.
And, even if the timing for a particular campaign was wrong, my copy can still sit on your website, you can send it out as information again and again. It can still win over people and sell a business beyond the initial reason for it being produced.
What you might lose if you don’t hire me
While I am not a business magician or a financial advisor, I can sell ice to an Eskimo.
I understand you may have tapped into your own personal funds or take a loan to stay afloat. I understand because I’m on the same boat. So, Whether you are here because you’re one of 582 million small business owners across the world facing an existential threat or simply looking for a good copywriter, you have come to the right place.
And unless your business has a nice cash reserve and finds a way to remain relevant and reach customers through online sales, you are very prone to failure if you don’t seek help immediately.
Ask the reader to take action
Why am I being up front with you?
I believe in being direct with my customers, so when I sell any product or service, they not only love what I’m introducing to them. But, they also love my honesty, direct approach, and commonality.
My customers know immediately why I am there. I cut to the chase and their needs become my number one priority. I quickly ask questions, listen, discover, find commonality, and come up with a logical solution in the most direct manner possible.
I hope I can make you my priority. I give free consultations but first I would love to hear about your ideas, project, or any urgency you might have. This way I can come up with the best solution to help you. Simply answer a few questions on the form below and I will get back to you as humanly possible.
Creator of Halo Bule
P.S. I am offering my first three clients a guarantee on conversion rates or ROI. That means, I am yours until you see results with no extra cost or hidden fees. You simply pay for one campaign, and if needed, I will include as many revisions as it takes to see results or until you are 100% satisfied with my work.
Have a few questions ?